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"A revolutionary product! This universal shiftknob with LCD display is not only good for looks: it also increases driving safety and helps reduce fuel consumption by up to 15 percent by means of an adapted driving style."

Do you really need a gear knob to tell you what gear you are in?
 

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"A revolutionary product! This universal shiftknob with LCD display is not only good for looks: it also increases driving safety and helps reduce fuel consumption by up to 15 percent by means of an adapted driving style."
i'm all for cool gadgets, but i cant stand the sales bollocks.

"reduce fuel consumption by means of an adapted driving style".

to be fair i could get my dad to sit in the passenger seat and tell me what gear im in for free, if i really needed to be told.

Now if the product was a spike mounted on your steering wheel that stabbed you in fact every time you went past 3k rpm, i could understand the tagline being used for that!
 
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